A sustainable branding studio crafting intentional designs that unearth and infuse your business’ essence.

If your logo is a flower, your brand is the garden.

A brand is more than a logo — it’s an experience, a connection, a feeling that lingers. When it’s crafted with intention, it becomes a reflection of your values, effortlessly drawing in those who resonate with your vision.

Whether you’re planting the seeds of a new business or nurturing one that’s ready to evolve, let’s craft a brand rooted in strategy, and designed to grow with you.

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designs that make my heart happy

collection

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combining strategy with artistry

offerings

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for passionate + mindful visionaries

collaborate

A designer inspired by…

nature | architecture | kindness | beauty | serenity | minimalism | creativity | sustainability | art | passion | food

Brand Roots

∗ THE BEST SELLER ∗

brand strategy | moodboard | color | type | primary logo | secondary logo | alternative logo | brand marks | brand board | creative direction | brand guidelines

  • "Lexy is a highly capable and talented designer! Everything I imagined, Lexy made come true and then some… Not only that but she was very professional and hard working, always doing more than what was asked of her. 10/10 cannot recommend her enough!"

    - Nick, Owner of Selva Jewelry

  • "I am now confident to offer my products to the world knowing it comes with true professionalism in my branding. Thank you Lexy for making RawBaby become a real brand in this competitive market! You are so talented at what you do."

    - Owner of RawBaby skincare

  • "Lexy is a very bright & creative entrepreneur... She customized my business brand identity & it’s helped me identify who my target audience is- perfect for social media... She is absolutely punctual on deadlines so it made it very easy to work with her. Thank you Lexy! You are both brilliant and beautiful inside and out."

    - Koki, Owner of Luna Massage Studio

  • "I cannot be happier with the service provided from Lexy for my business branding... Lexy captured what I wanted and surpassed my expectations. I love my logo, her custom created font, and branding tools she created. She took the time to understand what I wanted... I will continue to recommend her services and use her for all future Branding needs."

    - Monica, Owner of Baylight Carpet Cleaning

  • "Oh my, this is so perfect and beautiful!!! Wow Lexy! I’m speechless…This was perfect timing and I have tears in my eyes - it’s incredible! You’ve captured me perfectly!"

    - Laura, Owner of Sweet Iron Strategic Head Hunting & Guiding

  • "Lexy was an absolute breeze to work with. She understood our vision for the brand and made it come to life! We are so grateful at Wanderli for her help and will continue to use her for all our branding purposes :)."

    - Ashley, Owner of Wanderli Beauty Spa

  • "Lexy, thank you so very much for all your hard work. It really looks so good and I am very impressed! You're pretty bad**s!!"

    - Brad, Owner of Mint Residential Services